Stop-motion is a time-consuming process. Knitting is also insanely time-consuming. Mix the two together and you get this:
Ok, the truth is, in the production of the video, it appears everything was knitted up and then filmed sort of backwards. As in, they pulled out the knitted stitches by row (something known as “ripping” or “frogging” in the knitting world) and filmed it – then reversed everything to look like the knitting was “growing” throughout the commercial.
I’m also not sure if the knitting was done by hand or by machine. By hand would obviously take much, much longer. Either way, it would be painstaking to fit those knits around all of those items. It would be almost equally painstaking to frog them out in an ordered manner. You would probably have to frog a row, take a picture, frog another row, take another pic. You get the idea.
This is an ad for natural gas (in Belgium). The director (in the video below) talks about the knitting visualizing warmth – something you can’t see. That’s genius. That’s awesome. Emulate this concept to your heart’s content.
